Why we started Agaton

The same conversation, over and over

Every revenue leader we spoke to described a version of the same gap. They had more customer conversations than ever and less certainty about what was in them.

Recording was solved. Understanding was not.

What we set out to build

Agaton exists to close that gap: to take the conversations a company is already having and turn them into something the whole organisation can reason about.

The call becomes the deal.

We are a team based in Stockholm and New York, building for revenue teams who would rather work from evidence than instinct.